A short internet search on the positive aspects of doing business in Japan is enough to convertany cynic. The Japanese market has long been considered a difficult one to get into. It would not be correct to say that this statement is completely untrue.
But what is largely misunderstood about Japan and its consumers is that they are not untrusting. Rather these are people who have a lot of disposable income, but they are used to superior products and services.
This, alongside the fact that Japan is the 3rd biggest economy in the world, should be enough to convince people that there are great opportunities to make money.
E-commerce
The e-commerce market is growing in popularity around the world. This trend is especially true in Japan. The Japanese market for technology and telecommunications is second only to one. This figure should serve to deliver the salient point that selling goods online will reach more people in Japan than what could be thought possible.
This is not to say that just any good can be sold here. Japan has a very distinct and ancient culture. A culture that should be very carefully considered and adhered to when marketing strategies are drawn up with a Japan Marketing agency.
WPIC are marketing specialists who have been around for more than 15 years and have in that time helped introduce more than 450 brands into the Japanese and Chinese markets. They are completely equipped to help any business traverse the cultural ground.
Cloud computing
Cloud computing and cloud services are slowly proving themselves to be completely superior to on-premises servers. The technological offerings by cloud servers remove the need for expensive servers and services to be procured and managed on-site.
The migration to cloud computing is gathering speed and Japan could land up being the epicenter of this growth in the coming years. People in this country have the skills and qualifications and they are backed up by the necessary infrastructure.
Analytics and data mining
Big tech companies are consuming customer data at ever-increasing rates. This trend has persisted because smart companies know that the more data they have, the more money they can make. Because the demand for data is so high, a need has grown in the market for companies who can source and process this data.
This sort of work requires highly skilled and technologically minded individuals, along with tech infrastructure, which is robust, fast, and efficient. All these technical requirements can be found in excess and harnessed in Japan, an environment that is poised to take over the data world.
e-waste recycling
As new technologies and devices come up, people are persuaded to get rid of their old devices to procure the next best thing. This quick tech turnover rate has produced a huge amount of e-waste worldwide - waste that should be diverted from landfills as much as possible.
Japan is a country that values efficiency and optimization very highly. These are two qualities that fall directly in line with proper e-waste disposal and recycling. Businesses equipped to handle the retrieval and proper recycling of such tech waste in Japan are finding themselves in distinctly fortuitous circumstances.
Hydroponic farming businesses
In the next couple of years, the global population will fall just short of 8 billion people. Japan is currently home to more than 1.6% of this total, living on a landmass that is smaller than California.
Considering these population dynamics, it is no surprise that hydroponic farming is on the rise in Japan. Farming using hydroponics involves eliminating the need for soil and opting for nutrient solutions to grow food. Companies that have made it their business to procure food in this efficient way are certainly taking the Japanese market by storm.