Blogs

Google Ranking Factors Every New Marketer Should Know About

By Terrance Palmer posted yesterday
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One of the best ways through which customers find what they need is by going online. Although sponsored ads can help you gain visibility on Google search engine, working towards building organic rankings should be your top priority.  With a solid presence in organic and paid search results, you can boost your visibility, which is vital for attracting customers. SEOP practice is concerned with aligning the website with the Google ranking factors. This article highlights the Google ranking factors that can boost your SEO rankings. Internal links Internal links constitute hyperlinks to a website's internal page. Web crawlers need internal links to enable ...
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By Vanessa Angel posted 4 days ago
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Special Issue - Student Entrepreneurship

By Giuliano Sansone posted 12 days ago
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Dear Colleagues, first of all, I hope you are doing well in this complex period. I am glad to inform you that, with Emilio Paolucci and Eleonora Fiore, I am a Guest Editor of a Special Issue on Administrative Sciences regarding "Fostering Student Entrepreneurship : Nascent and Active Entrepreneurs in Universities". Administrative Sciences is an open access journal of MDPI. I know that nowadays there are some discussions about MDPI journals. However, I hope you can find this Special Issue interesting and we can agree that the cover of a journal does not tell us everything :) Here you can find more information about the Special Issue : https://www.mdpi.com/journal/admsci/special_issues/Student_entrepreneurship ...
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1 -2 positions for Professor (all ranks) - ERA Chair in Social Innovation project- Nova School of Business and Economics

By Anne-Laure Fayard posted 15 days ago
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Dear colleagues, The ERA Chair of Social Innovation at NOVA School of Business and Economics (SOCIALinNOVA-HUB) invites applications for tenure-track / tenured positions (starting September 2022) at either the Assistant or Associate level to advance its research mission in social innovation.  The selected candidate will be expected to conduct high-quality research and contribute to the development of the research agenda and initiatives of the ERA Chair. ERA Chairs are European projects that allow universities and institutions to attract outstanding academics, with proven research excellence and management skills, while implementing structural changes necessary ...
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Post-doc position with the ERA Chair in Social Innovation at NOVA SBE in Lisbon

By Anne-Laure Fayard posted 15 days ago
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Dear colleagues, NOVA School of Business and Economics is looking for a post-doc fellow starting (as early as) January 2022 (September 2022 the latest). Application’s evaluation will begin October 1st, 2021, and will continue until a suitable candidate pool has been identified This position requires full-time work in research activities, with opportunities to co-author publications and present research at international conferences. More specifically, the SOCIALinNOVA-HUB Post-Doctoral Researcher will support research exploring the intersection between culture, institutions and community with the intent to publish in academic journals. ERA Chairs are European ...
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The studENT: Shaking Off the Rust: 5 Tips for Networking and Building Co-Author Relationships with the Return of In-Person Conferences

By Shawna Chen posted 21 days ago
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(posted on behalf of   @Ashley Roccapriore , PhD Representative, and Jacob Waddingham) “If we create networks with the sole intention of getting something, we won’t succeed. We can’t pursue the benefits of networks; the benefits ensue from investments in meaningful activities and relationships.” – Adam Grant In the closing session of the Babson College Entrepreneurship Research Conference (BCERC) on June 11th, the promotional video for BCERC 2022 at Baylor University highlighted the anticipation of meeting again in person . The excitement was palpable. More than a year has passed since most of us have had the opportunity to gather together safely ...
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Research Highlights - Family Financial Support as Enabler of Causal and Effectual Entrepreneurship

By Shawna Chen posted 21 days ago
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(posted on behalf of @Tobias Pret  and @Aviel Cogan , Research Committee)   Causation and effectuation have long been recognized as decision-making logics that drive entrepreneurial activity. Initially, these logics were often juxtaposed, but there has been a growing recognition that they can be used together to achieve synergies and improve firm performance. However, little is known about the factors that enable entrepreneurs to use causal and effectual approaches simultaneously. Accordingly, Ilija Braun and Philipp Sieger from the University of Bern explore this subject in their recent Strategic Entrepreneurship Journal (SEJ) article, titled “Under ...
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Is the Idea of Outsourcing Your Marketing Function Good?

By Terrance Palmer posted 23 days ago
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Marketing is a tricky business, and one wrong move can do exceptional harm to your company’s reputation. Therefore, keeping it in-house might not be the best option at your disposal as a company owner. Your primary choice in this instance is outsourcing the marketing function. You might have heard some outsourcing horror stories from fellow business owners. However, they should not deter you. Outsourcing can be successful if done correctly and with the right company. Here are some advantages and disadvantages of outsourcing your marketing function: A solidified marketing strategy A fractional CMO   (chief marketing officer) is a marketing executive from ...
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Options to Make Money if The Stock Market is Nosediving

By Terrance Palmer posted 23 days ago
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When the stock market is nosediving, you may wonder whether to get out of the market and, if you aren’t already in it, what else you can do to make money. There are various ways to invest and make money that does not involve the stock market.  Diversifying your portfolio with other investments that aren’t correlated to how the stock market performs is probably a wise move. Here are a variety of ways to make money that don’t involve the stock market.  Sports betting There is obviously some risk involved in sports betting but there are certain factors that can help a bettor to succeed. A good knowledge of sports helps sports bettors to have more of an understanding ...
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The Best Career Opportunities for a Quality Assurance (QA) Professional

By Terrance Palmer posted 23 days ago
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Quality assurance professionals must have some of the most satisfying jobs around. Their days are filled with testing products to breaking point. They get paid to destroy products and then write a review of the many efforts it took. Or at least that is the perception about QA professionals.  Although there are folks who land these types of jobs, they are few and far between, but there are other opportunities that are equally satisfying. Project management Part of ensuring that a company delivers a quality product or service happens long before the end product is produced. The whole manufacturing process needs to be overseen and there are not many people ...
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PDW on Language in International Management: Facilitating Interdisciplinary Conversation ( August 1 2021, 11:AM - 1:00PM at U.S. Eastern (New York) time)

By Midam Kim posted 23 days ago
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Professional Development Workshop (PDW) on Language in International Management: Facilitating Interdisciplinary Conversation at the 81st Annual Meeting of   Academy of Management   August 1 2021, 11:AM - 1 :00PM   at   U.S. Eastern (New York) time   Midam Kim (University of Kansas) and Helene Tenzer (Tübingen University) cordially invite you to participate in the upcoming PDW on   Language in International Management Research: Facilitating Interdisciplinary Conversation   at the Academy of Management 2021. This workshop aims to provide participants with a forum to learn about state-of-art research in   international management ,   linguistics ...
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OMT PDW - Doing Organizational Research around the World

By Pablo Martin De Holan posted 23 days ago
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Doing Organizational Research around the World PDW Organized by the OMT Division   When: AOM 2021 Where: ASYNCHRONOUS PDW / COMPATIBLE WITH ALL OTHER AOM ACTIVITIES   Are you interested in Organization and Management Theory, and your research interests are outside of North America and Europe and/or international or global? We invite you to one of the first asynchronous PDWs at the Academy of Management, designed by OMT to help you benefit from it without sacrificing valuable conference time: the timing of the sessions is set during a dialogue between you and your mentor. The Organization & Management Theory Division OMT is hosting the ...
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Berkeley Culture Conference Call for Abstracts

By Hope Harrington posted 06-15-2021
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The Berkeley Culture Initiative is excited to announce the fourth annual Berkeley Culture Conference , taking place January 11 and 12, 2022! We are now accepting extended abstracts (up to one page) for papers to be presented at the conference. We welcome culture-related work from a wide diversity of disciplines, including but not limited to the domains of psychology, sociology, economics, and strategy.  Please submit your abstract using this link by September 1, 2021 . For more information, please visit our website or contact berkeleyculture@berkeley.edu .
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Fifth Edition of Organizational Behavior: Real Research Now Available

By Jone Pearce posted 06-03-2021
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The Fifth Edition of Organizational Behavior: Real Research for Real Managers is now available. This is a different kind of textbook. Organizational Behavior Real Research for Real Managers addresses those practical problems managers face in doing their organizational work. It looks to systematic organizational behavior research seeking to discover which organizational actions and practices actually do and do not work. Earlier editions have been adopted for courses ranging from undergraduate to executive education in countries around the world. For more information see www.melvinleigh.com/catalogue/management.  If you would like a desk copy please send ...
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How is Personal Branding Instrumental in Getting You New Business?

By Terrance Palmer posted 05-28-2021
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Building a personal brand means marketing yourself instead of a business. It doesn’t happen overnight and it can take months of hard work before you start seeing the results.  However, it is extremely important as it can differentiate you from the competition. It means telling the world what you want to be known for and what you stand for. You can influence people’s perception of you and establish your credibility.  It gives you a competitive edge More and more small businesses and startups are coming onto the market and building your personal brand can give you a competitive edge. If you Google your competition, you will usually find plenty of generic ...
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Research Highlights: How Entrepreneurs ‘Make Do’ with the Resources at Hand in Peripheral Areas

By Shawna Chen posted 05-18-2021
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(posted on behalf of @Tobias Pret  and @Aviel Cogan , Research Committee)  Entrepreneurship scholars have long been fascinated by entrepreneurs’ mobilization of resources, since their firms’ smallness and newness often severely constrain them. While much progress has been made in explaining how entrepreneurs ‘make do’ with the resources at hand through the concept of entrepreneurial bricolage, the contextual dimensions of this phenomenon has received less attention. Given that many peripheral regions, such as rural areas and depleted urban communities, suffer from a lack of access to high-quality human capital, infrastructure, suppliers, and markets, ...
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The studENT - Ideas are a Commodity, Execution of Them is Not: Five Tips for Finding Good Research Ideas and Pushing Them Forward

By Shawna Chen posted 05-18-2021
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(posted on behalf of   @Ashley Roccapriore , PhD Representative, and Rebecca Arwine) ​ “There’s no shortage of remarkable ideas, what’s missing is the will to execute them.” – Seth Godin, Entrepreneur and Author We spend so much time during our academic careers teaching others about entrepreneurship, whether that’s through teaching, research, or service. Oftentimes, our entrepreneurship classes start with a lecture on finding a good idea. We expand on effectuation, causation, and bricolage (Sarasvathy, 2001; Baker & Nelson, 2005; Fisher, 2012), telling our students about and researching the various ways entrepreneurs find new ideas. Like the ...
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