Dear colleagues,
We are pleased to invite you to submit to our track on "Frugal Innovation: Contextual shift and global applicability" at European Academy of Management (EURAM) Conference, 26-28 June 2019 in Lisbon, Portugal (submission deadline for full papers: 15 January 2019). Details on submission guidelines and process can be found Here
We are interested in contributions that examines the evolution of the concept of frugal innovation in light of todays digitalized and more resource-cautious world and investigates the specific features that need to be broadened and re-investigated. Track questions if frugal innovation is gradually becoming a globally applicable concept? Does it require a broader perspective rather than just being a low-cost alternative to being more resourceful and sustainable, offering higher value propositions? What are the implications of this shift on the industry? What is necessary for the industry to succeed and how do they need to adapt their strategies, business models and value chain?
More details on the track can be found Here
The track is co-chaired by:
Dr. Nivedita Agarwal, Friedrich Alexander University Erlangen Nuremberg
Lukas Neumann, St. Gallen University
Prof. Dr. Alexander Brem, Friedrich Alexander Universität Erlangen-Nürnberg
Dr. Eugenia Rosca, Tilburg University, Netherlands
Dr. Rajnish Tiwari, Hamburg University of Technology
Dr. Jarkko Levänen, Aalto University
Please also follow our track on ResearchGate and also on our website
Please spread the news! We are looking forward to your submissions and fruitful conversations in Lisbon!
PS: For more information, we invite you to visit the conference website: http://euramonline.org/annual-conference-2019. You may contact the track chair by email to find the best fit for your submission.
Regards
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Dr. Nivedita Agarwal
Chair of Technology Management
Nuremberg Campus of Technology (NCT)
Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)
Dr.-Mack-Str. 81 | Technikum 1 | 90762 Fuerth | Germany
Tel. +49 911 65078 64878
www.tm.rw.fau.eu
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Dr. Nivedita Agarwal
Chair of Technology Management
Nuremberg Campus of Technology (NCT)
Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)
Dr.-Mack-Str. 81 | Technikum 1 | 90762 Fuerth | Germany
Tel. +49 911 65078 64878
www.tm.rw.fau.eu