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Announcing the 2014 Global Research Symposium on Marketing and Entrepreneurship, Santa Cruz (CA), July 29-31

  • 1.  Announcing the 2014 Global Research Symposium on Marketing and Entrepreneurship, Santa Cruz (CA), July 29-31

    Posted 01-07-2014 11:39

    Dear Sirs,

    Would it be possible to distribute the following conference announcement?
    I would highly appreciate it!
    Best wishes,
    Fabian


    Fabian Eggers, Ph.D.
    Assistant Professor of Marketing
    Menlo College
    1000 El Camino Real
    Atherton, CA 94027
    (650) 543-3871 Office

     

     

    +++

    TITLE: Announcing the 2014 Global Research Symposium on Marketing and Entrepreneurship, Santa Cruz (CA), July 29-31

    Themed "Wouldn't it be nice ... To Find Innovativeness in Entrepreneurial Marketing?"

    Location: Dream Inn, Santa Cruz (CA)

    Sponsored by the Entrepreneurial Marketing SIG of the American Marketing Association and Kauffman Foundation

    Two page abstract submissions are due on March 1. Authors will be notified around April 1st. 

    Please send to fabian.eggers@menlo.edu.

    All the usual topics are welcomed, but here are a few more we would like you to consider:
    - New product introductions by entrepreneurial start-ups
    - Innovative new business models by entrepreneurial start-ups
    - Innovative models of social entrepreneurship
    - Innovative teaching approaches for entrepreneurial marketing
    - Construct and instrument validation for entrepreneurial marketing research
    - Meta-analysis and comprehensive literature reviews on topics related to entrepreneurial marketing
    - Evaluative comparisons of alternative methodologies used in researching entrepreneurial marketing
    - Case and small sample studies in entrepreneurial marketing research
    - Grounded theory-based entrepreneurial marketing research
    - Competitive responses to entrepreneurial efforts
    - Entrepreneurial marketing activities in turbulent environments
    - Individual decision making in entrepreneurial marketing

    Papers on emerging topics that relate to marketing and entrepreneurship are very much encouraged.

    Please also consider a new track that we would like to add to the symposium: "Next Level Incubator for Entrepreneurial Marketing".

    This Call for Papers and additional info can be found on our symposium website: www.marketing-entrepreneurship.org

    Thanks!

    The symposium co-chairs,
    Glenn Omura, Michigan State University
    Fabian Eggers, Menlo College
    Gerald E. Hills, Bradley University

    Fabian Eggers [mailto:fabian.eggers@MENLO.EDU]

    Regards,

    Darlene

    Darlene J. Alexander-Houle

    TIM Division List Serve Moderator