Dear Colleagues,
We are pleased to share the latest updates for the upcoming 2nd International Conference on Brand Communication: "Branding Studies in the AI Age", jointly hosted by the Sino-German Faculty of Branding, Zhejiang Wanli University (China) and Brand University of Applied Sciences (Germany).
�� Date: October 18–19, 2025
�� Main Venue: Ningbo, China
✅ The call for papers is now open.
For detailed conference information and updates, please visit the official conference website:
[https://sgi.zwu.edu.cn/2ndInternationalConferenceonBrandCommunication/list.html]
We invite scholars, industry professionals, and designers to submit research papers exploring how artificial intelligence is redefining brand communication, consumer engagement, and strategic branding in the digital age. Topics include AI-driven brand identity, narrative innovation, audience interaction, and more.
We look forward to welcoming colleagues and partners from around the world in Ningbo this October!
Best regards,
Yuanzhi Nan
On behalf of the Conference Organising Committee