The entire issue can be accessed here:
http://onlinelibrary.wiley.com/doi/10.1111/joca.2011.45.issue-1/issuetoc
(select each article, then the "article" tab, and then "Get PDF" for entire article.)
OR content can be accessed via the below links. Remember to use "Get PDF".
Table of Contents:
Marketing for Public Health: We Need an App for That (pages 1–6)MARLA B. ROYNE and MARIAN LEVYArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2010.01189.x
Advertising Framing Effects and Consideration of Future Consequences (pages 7–32)JEREMY KEESArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2010.01190.x
Developing Breast Health Messages for Women in Rural Populations (pages 33–51)ERIC HALEY, ELIZABETH J. AVERY and SALLY J. McMILLANArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2010.01191.x
Nutrition Information and Children's Fast Food Menu Choices (pages 52–86)MARY ANN STUTTS, GAIL M. ZANK, KAREN H. SMITH and SALLY A. WILLIAMSArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2010.01192.x
Parental Communication Style's Impact on Children's Attitudes Toward Obesity and Food Advertising (pages 87–107)HYUNJAE (JAY) YUArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2010.01193.x
Heterogeneous Consumer Responses to Snack Food Taxes and Warning Labels (pages 108–122)RYAN D. LACANILAO, SEAN B. CASH and WIKTOR L. ADAMOWICZArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2010.01194.x
How Adolescents' Perceived Media Influence on Peers Affects Smoking Decisions (pages 123–146)HYE-JIN PAEK, ALBERT C. GUNTHER, DOUGLAS M. McLEOD and THOMAS HOVEArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2010.01195.x
Enhancing Self-Referencing to Health Messages (pages 147–164)CHINGCHING CHANGArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2010.01196.x
The Public as the Problem for Public Health (pages 165–168)HERBERT JACK ROTFELDArticle first published online: 1 MAR 2011 | DOI: 10.1111/j.1745-6606.2011.01197.x